Looking for an Explee alternative that works for South African businesses?
Explee, Apollo, Instantly and lemlist are capable tools built mainly for the US and European markets, and they bill in dollars. Marketang is built for South African B2B outreach, from the data sources to the sending hours, the tone and the price.
Send as yourself
Many outbound tools send from new lookalike domains and invented sender names to protect your main domain. Marketang sends from your real business mailbox, signed by you or your staff, so replies come straight to you and prospects know exactly who they're dealing with.
A tone that suits South African business
Emails are written by Claude Opus from your own website and facts, in clear, courteous South African English. They're short, specific to the person and never invent claims. You review every email before it goes out.
Local data, local hours
Lead research targets South African practices, directories and professional bodies. Emails go out in SAST business hours, skip public holidays and include a POPIA opt-out.
Monthly plans in rand
From R99 a month, billed in rand through PayFast, with no forex fees on your card. Top-ups when you need more.
Teams and several businesses
Each person sends from their own mailbox in their own voice, and one login can run several businesses with separate teams.
Price comparison
Entry prices as published by each provider.
| Tool | Starting price | Billed in | What the starting price covers |
|---|---|---|---|
| Marketang | R99 per month (Starter) | Rand | Lead finding, AI-written emails and follow-ups, reply handling, sending from your own mailbox |
| Explee | $30 pay as you go (about 750 emails) about R495 | US dollars | AI research, lead finding and emails |
| Apollo.io | $49 per user / month (Basic) about R809 | US dollars | Contact database and email sequences |
| Instantly | $47 per month (Growth) about R776 | US dollars | Email sending; lead data is a separate plan |
| lemlist | $55 per user / month, billed annually ($69 monthly) about R908 | US dollars | Email and LinkedIn sequences, lead database |
Competitor prices are their lowest published paid prices on 3 November 2026, converted at R16.5 to the dollar; card payments in dollars also attract bank forex fees. Check each provider's pricing page for current terms: Explee, Apollo.io, Instantly, lemlist.